As millennials we are navigating a world that has drastically changed from the one of prior generations. The internet and other technological advancements have disrupted the traditional career path uprooting security and stability from the equation, replacing these career cornerstones with passion and creativity.
The BYLU, Boss Your Life Up, Campaign is a forward-thinking digital-media company for minority millennial professionals from diverse backgrounds and skill sets that aspire to have success in all areas of one’s life, what we refer to as the five BYLU pillars (intellectual, financial, physical, spiritual, and emotional).
We deliver substance based content that unpacks the unspoken truths of the millennial journey across all 3 content forms; written (blog), audio (podcast), and video (Youtube). Our audience consist of those who value peer to peer self-evaluation, recognize the shift taking place in society, and commit to self-improvement.
We acknowledge imperfections, celebrate growth, recognize the strength in vulnerability, and always strive to be authentic and relatable — showing up and allowing ourselves to be fully seen.
We live a principle-centered life where our commitments are kept and values are upheld.
We take ownership and personal responsibility for our life.
We believe that whatever the mind can conceive and believe, it can achieve.
We must be action takers. Knowing is not enough, we must do!
We believe that we reap what we sow.
We believe that continuous learning and personal development is imperative to our advancement as human beings.
We believe when we cooperate in a spirit of harmony we are unstoppable.
We must have a definite purpose and a detailed action plan to become the person we desire to be.
We believe that the person you become during the process is more important than what you acquire.
Build a community that serves as a catalyst for life development.
A transparent space to share authentic stories in real time, failures included.
Challenge established thinking and societal norms.
Live by principles that serve as the foundation for our values.